Product Awareness Game App

The Eurofighter Typhoon, the world’s most advanced multi-role combat aircraft, needed an engaging online game to raise public awareness of the jet but also engage trade buyers and business professionals at various airshows.

The Typhoon Time game was created and developed by Torpedo’s in-house creative team and mobile app developers. The game challenges players to ‘fly’ the Eurofighter Typhoon over a simulated landscape in the shortest time possible. Players then simply submit their time to the global leaderboard to see if they have what it takes to be ranked first.

The game was launched at the Farnborough International Air Show and the Royal International Air Tattoo in July 2014, with outdoor advertising on Europe’s largest LCD screen at Waterloo station.

The app was rated as one of the top iPad apps of the week by Gizmodo. It was also endorsed by Typhoon fighter pilots and TV presenter Carol Vorderman.

“I was extremely impressed with Torpedo’s understanding of the brief and delivery to time and budget. They were very easy to work with and produced a great product which met our objectives in every way.”

Head of Media UK, BAE Systems

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