In the age of social media, creating a strong brand reputation and a thriving social community is the key to fostering brand advocacy among social media users. This eBook highlights the importance of relationship building in customer advocacy and suggests social strategies to help companies acquire more advocates.
It’s packed full of practical tips for B2B marketers, including:
- Defining the role of a brand advocate and why your business needs them
- How to identify brand advocates and practical ways to reach and engage with them
- Capitalising on customer feedback to attract a wider audience with similar values
- How to nurture brand advocates on social media
Finding and attracting advocates for your brand is only one click away!